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CNN Live At Daybreak
Frito-Lay Adds 'Smart Snack' Label to Packages
Aired August 06, 2003 - 06:14 ET
THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.
THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.
CAROL COSTELLO, CNN ANCHOR: Time to add a little business buzz to your morning. One snack food company is about to introduce healthier goodies, but is it just the label?
Let's get the skinny from Sasha Salama in New York.
Good morning -- Sasha.
SASHA SALAMA, CNN FINANCIAL NEWS CORRESPONDENT: Good morning, Carol.
Well it's not exactly breakfast food, but we're going to tell you about it anyway. That's right, Frito-Lay is adding what it's calling a "Smart Snack" label to the front of some of its baked chips. For example, Lays, Ruffles, Doritos, we've all heard of them, Tostitos. The idea here is the company is jumping on the healthier food wave to tell consumers exactly what is in its product. In addition to the calorie count, how many, what percentage of calories come from fat, how much sodium, the fact that there is no trans fat.
This move by Frito-Lay comes after several other companies have begun offering healthier options to consumers. This, in response to growing criticism over the nutrition in their food and what they actually tell people is in their food.
You probably have heard that Kraft announced that it was lowering the fat and calorie content of some of its foods. And McDonald's recently has offered those salads. Basically companies are trying to fend off criticism that they are actually contributing to the obesity of Americans -- Carol.
COSTELLO: I know. I had to laugh, because when I was looking at the Frito's label, it said 35 percent of the calories are from fat.
SALAMA: Right. And I...
COSTELLO: Talk about your healthier snacks.
SALAMA: Right, exactly. I mean it's all relative, right?
COSTELLO: Exactly.
Quick look at the futures before you go.
SALAMA: Yes. Well the futures are actually pointing to a higher open and that's after the Dow Jones industrial average took its biggest fall in two-and-a-half months yesterday. There you see the numbers, Dow down 1.5 percent. The Nasdaq, which is full of tech stocks, tumbling even more on a percentage basis. Most of the losses on Wall Street yesterday, concerns that interest rates are going higher. We'll have to see if that trend continues -- Carol.
COSTELLO: Yes, we will. Sasha Salama, live from the Nasdaq site in New York, many thanks.
TO ORDER A VIDEO OF THIS TRANSCRIPT, PLEASE CALL 800-CNN-NEWS OR USE OUR SECURE ONLINE ORDER FORM LOCATED AT www.fdch.com
Aired August 6, 2003 - 06:14 ET
THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.
CAROL COSTELLO, CNN ANCHOR: Time to add a little business buzz to your morning. One snack food company is about to introduce healthier goodies, but is it just the label?
Let's get the skinny from Sasha Salama in New York.
Good morning -- Sasha.
SASHA SALAMA, CNN FINANCIAL NEWS CORRESPONDENT: Good morning, Carol.
Well it's not exactly breakfast food, but we're going to tell you about it anyway. That's right, Frito-Lay is adding what it's calling a "Smart Snack" label to the front of some of its baked chips. For example, Lays, Ruffles, Doritos, we've all heard of them, Tostitos. The idea here is the company is jumping on the healthier food wave to tell consumers exactly what is in its product. In addition to the calorie count, how many, what percentage of calories come from fat, how much sodium, the fact that there is no trans fat.
This move by Frito-Lay comes after several other companies have begun offering healthier options to consumers. This, in response to growing criticism over the nutrition in their food and what they actually tell people is in their food.
You probably have heard that Kraft announced that it was lowering the fat and calorie content of some of its foods. And McDonald's recently has offered those salads. Basically companies are trying to fend off criticism that they are actually contributing to the obesity of Americans -- Carol.
COSTELLO: I know. I had to laugh, because when I was looking at the Frito's label, it said 35 percent of the calories are from fat.
SALAMA: Right. And I...
COSTELLO: Talk about your healthier snacks.
SALAMA: Right, exactly. I mean it's all relative, right?
COSTELLO: Exactly.
Quick look at the futures before you go.
SALAMA: Yes. Well the futures are actually pointing to a higher open and that's after the Dow Jones industrial average took its biggest fall in two-and-a-half months yesterday. There you see the numbers, Dow down 1.5 percent. The Nasdaq, which is full of tech stocks, tumbling even more on a percentage basis. Most of the losses on Wall Street yesterday, concerns that interest rates are going higher. We'll have to see if that trend continues -- Carol.
COSTELLO: Yes, we will. Sasha Salama, live from the Nasdaq site in New York, many thanks.
TO ORDER A VIDEO OF THIS TRANSCRIPT, PLEASE CALL 800-CNN-NEWS OR USE OUR SECURE ONLINE ORDER FORM LOCATED AT www.fdch.com
