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CNN Live Today

Super Bowl Security; Squeaky Clean

Aired February 04, 2005 - 11:30   ET

THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.

THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.


DARYN KAGAN, CNN ANCHOR: A Wichita, Kansas television station has received another postcard from someone who claims to be the BTK serial killer. The station says it's the second such message in two weeks. The note thanks KAKE Television for its quick response to two previous messages. But the station did not disclose the rest of the message, citing a request by police.
The Vatican says Pope John Paul II, seen here last Sunday, is stable and eating well. The Vatican bulletin, issued just a few hours ago, also says the pope intends to observe his usual Sunday prayer service. The 84-year-old pontiff has been hospitalized since Tuesday night with a respiratory infection. The Vatican says the next official update on the pope's health will be issued on Monday.

NATO forces in Afghanistan are using an unmanned drone to search for a missing Afghan airliner. The Boeing 737 with 104 people aboard was last seen on radar yesterday afternoon about three miles east of Kabul. It was snowing at the time. A health-care management company in Massachusetts says three of its female employees are on that flight.

RICK SANCHEZ, CNN ANCHOR: The focus of today's CNN Security Watch, as you might have expected, is Sunday's Super Bowl. Federal, state, local authorities have all planned and trained for just about every contingency, including some that you may not have thought of.

Here's CNN's Susan Candiotti with a preview.

(BEGIN VIDEOTAPE)

SUSAN CANDIOTTI, CNN CORRESPONDENT (voice-over): In order to make Super Bowl fans safe all weekend long, a high-tech gameplan is in place. The man calling security shots, Jacksonville Sheriff John Rutherford, says his team is ready.

SHERIFF JOHN RUTHERFORD, JACKSONVILLE, FLORIDA: We've been planning for 18 months; let's get on the field and do it.

CANDIOTTI: Among his tools, cameras trained on key locations around the stadium. Computers can pull in, analyze and catalog shots. The system can zero in on a single seat or an employee in the nosebleed section.

Outside the stadium...

RUTHERFORD: Say a bus had been hijacked and it stops on the bridge, because they want the safety of not having anyone around them. We can still zoom in and get very close and find out exactly what's going on in there.

CANDIOTTI (on camera): Over my shoulder, Alltel Stadium, right on the waterfront. Along the river a 14-mile safety zone patrolled by an alphabet-soup collection of federal, state and local agencies.

(voice-over): Including the Coast Guard, monitoring pleasure boats and commercial traffic in the zone.

LT. CMDR. DAN DEPTULA, U.S. COAST GUARD: If they are going too fast or not adhering to the rules that we put out in place here, then we're going to ask them some questions.

CANDIOTTI: Before sailing into port, the seven cruise ships that were to be used as floating hotels were inspected, with divers examining each hull, looking for anything out of the ordinary. Once dockside, no water traffic is allowed inside a 400-yard security zone around the cruise ships.

If suspect bombs or explosives are discovered anywhere, ATF response teams are ready with dogs that can sniff out thousands of explosives, using robots, if needed. And, as a last resort, agents wearing protective suits to get a closer look. More than 50 law enforcement agencies trying to make sure this year's Super Bowl has a smooth sail.

Susan Candiotti, CNN, Jacksonville, Florida.

(END VIDEOTAPE)

SANCHEZ: The kickoff for this year's game is said to be about 6:30 Eastern Time. You can join us Monday starting at 7:00 a.m. for exclusive footage on how the massive Super Bowl security operation was actually carried out. Stay tuned to CNN day and night for the most reliable news about your security.

KAGAN: Well, a lot of people like to bet on the Super Bowl. Here's a pretty safe bet. The entertainers will be on their best behavior at this year's Super Bowl on Sunday. The NFL has approved former Beatle Paul McCartney's playlist for the 12-minute halftime show. McCartney promises no Janet Jackson-style wardrobe malfunctions. He says he has an inkling that he was chosen for the halftime show to clean things up a bit, you might say.

KAGAN: We've got a sidenote on that, though, Daryn, believe it or not. This is interesting. Even as the Super Bowl ads are going to be squeaky clean, as you were just intimating, Fox is getting a record $2.4 million for a 30-second spot. What does that give you? Take a look.

Here's one commercial. This is by Volvo.

(BEGIN VIDEO CLIP)

UNIDENTIFIED MALE: Three, two, one, zero. All engines are a go. Liftoff. We have a liftoff. ANNOUNCER: Introducing the most powerful Volvo ever, the Volvo XE-90 V-8. The only V-8 with the added power of the legendary Volvo safety. How powerful is it?

UNIDENTIFIED MALE: Powerful enough to get you into space.

ANNOUNCER: Win a flight on Virgin Galactic. Enter at boldlygo.com.

(END VIDEO CLIP)

SANCHEZ: Talk about boldly. That was Sir Richard Branson, by the way. Yes, that's right, Mr. Space. Let's talk to Karen Benezra. She's in New York. She's the editor of "Brand Week" magazine, which covers the industry. She's following the Super Bowl ads and giving us her expertise on it.

Let's start with that one, the one with Sir Richard, as they now call him. This is pretty bold. You get to actually go into outerspace if you enter after buying a Volvo, is that how it works?

KAREN BENEZRA, EDITOR, "BRANDWEEK": That's right, you can actually enter the contest without even buying the car, which frankly is going to be a little bit hard for the car to keep people's attention on its handling, and its price tag and, you know, why people actually buy cars in the first place. Once folks look at this ad and see they can get a trip into space, they may forget about the car altogether.

SANCHEZ: This is a commercial with some reach, wouldn't you say, kind of out of this world.

BENEZRA: Absolutely. Well, you know, Super Bowl ads have long wanted to try to entertain and add some humor for the audience. And Volvo is taking a risk here. I hope it will pay off for them.

SANCHEZ: Here's another company that's doing something a little bit different. Some people say this may be the most entertaining of all. Let's watch it together. It's Mastercard.

(BEGIN VIDEO CLIP)

ANNOUNCER: Broccoli, $1.79 on debit card.

UNIDENTIFIED MALE: Casserole, anyone?

ANNOUNCER: Tuna, $3.59. Crescent rolls, $2.39. Getting everyone together for dinner -- priceless. There are some things money can't buy.

(END VIDEO CLIP)

SANCHEZ: There's Charlie Tuna, there's Count Dracula. What I find interesting about this commercial, tell me if I'm right or wrong, they're not only selling a product, they're selling a new way of life, almost selling a plastic society, telling us to do our groceries with our credit cards.

BENEZRA: Yes, what you have here is the visual equivalent of comfort food for the Super Bowl watcher. You've got, you know, your mashed potatoes, your meatloaf. It's really safe. It's easy. This is the kind of stuff that people are familiar with seeing, all these icons that have been in their homes and supermarket aisles for decades. Mastercard really wants to say, hey, don't bother with taking in your cash, bring your plastic and you'll have an easy way of getting through the checkout aisle.

SANCHEZ: It's almost like they're retraining us. OK, here's a fun one. I was just telling Daryn about this, look for this, because this is kind of a spoof on Janet Jackson, I understand, as it was told to me by producers. This is a Bud Light ad. Let's look at it together.

(BEGIN VIDEO CLIP)

UNIDENTIFIED FEMALE: Fine, I'm on my way.

UNIDENTIFIED MALE: That ends the first half. Stay tuned for what is sure to be an unforgettable halftime show.

UNIDENTIFIED MALE: Whoa! that's something you don't see every day.

(END VIDEO CLIP)

SANCHEZ: See, he accidentally ripped her dress.

BENEZRA: Yes. Your viewers here are lucky here, because this ad isn't going to be shown on the Super Bowl. This is only available on the Web site, because Anheuser-Busch was quite concerned about being seen as making too much fun of this bigtime show with a bigtime audience, and they decided let's pull this ad, let's only show it to folks who go view it on their Web site, and they'll show 10 other ads that have nothing to do with the scene that you just saw.

So they're not going to show -- they've pulled this ad, essentially, not because there's anything particularly wrong with it, but because it makes fun of something that was wrong.

BENEZRA: Well, and it revisits a very, very shaky time that they had last year on the game. They had ads that really were offensive and vulgar, and people just reached much more negatively than they had originally thought.

SANCHEZ: Karen Kenezra, thanks so much, with "Brandweek," We thank you for being with us.

BENEZRA: Sure thing.

SANCHEZ: All right, Daryn.

KAGAN: So that's what you're going to watch. What about how you're going to watch it. What better way to watch the Super Bowl and the ads than on a big screen television.

Technology correspondent Daniel Sieberg takes a looks at some of the biggest, including a few that aren't on the market yet. Now a look at must-see TVs.

(BEGIN VIDEOTAPE)

DANIEL SIEBERG, CNN TECHNOLOGY CORRESPONDENT (voice-over): Well, here at the Consumer Electronics Show, a lot of the buzz and a lot of the stuff on the show floor has these flat-panel displays, plasma, LCD, or rear projection.

Joining us now to talk about all of this is Brian Cooley from CNET. And, Brian, these are everywhere you go here on the show floor. There's even 102-inch ones now from Samsung. That just seems unbelievable.

BRIAN COOLEY, CNET: It's not for real. You can't buy it, but it does work. It's a real TV, 101 inch. I did some math. It's kind of like having a double bed with, like, a California king length, so you can really sleep on it.

SIEBERG: It's not very comfortable.

COOLEY: No, very hard and cold.

SIEBERG: Right, but what's the whole technology behind these devices. I mean, isn't plasma better than say an LCD or rear projection.

COOLEY: For the money, let me tell you what our editors have in their home. I have been to their homes at our labs in New York. They typically don't have flat-panels, Daniel. They've got CRT and they've got rear-projection. These are guys who know every TV out there. They can have what they want, and they don't use flat panels. Flat panels are great for style. They're great for a very constrained space. But if you live in a studio that's small, I doubt you can afford a big plasma.

It's kind of a weird mix. I'm kind of a heretic when I say flat panels are not the way to go; go for a big CRT, go for a big projection set, to go really large, go for a projector to go super- large. These guys are, like, B-list material for me but I know they're hot.

SIEBERG: All right, well, you've actually been out on the show floor and you've come across a few. Tell me about the first one.

COOLEY: Well, the first one, that I really love, it's a rear projection set. This one is the Sharp 5060 R-650. There's a whole series of them in there, 50 to 60 inch range. It's a rear projection set. What they've done is nothing new with the tech. They've reshaped the case. They've sculpted it so that it's got a V bottom. It looks like it's floating, even though it's on a stand. And they've carved away the back so it looks like a flat panel until you literally walk up and peek around the backside of it. This is to me the really smart way to go because you get that great floating flat panel look but without spending the huge dollars. It's going to have the wow factor. And the picture is extraordinary. It's a DLP rear projector. I'm very hot on it.

SIEBERG: All right, now the next one. Is the next one a flat panel display as well?

COOLEY: The two flats panels are the (UNINTELLIGIBLE) and they are world record setters. One is the largest LCD TV that you can actually buy. It's a Sharp Aquos. I've got a bunch of small Aquos in my house. They're good LCDs. This guy is 65 inches. That's a new record for LCD. Now, by the way, you can't really buy it because they're all sold out. The guys who are out, you know, buying Lamborghinis and Carrera GTS, they pre-bought them.

SIEBERG: They got they're orders in early, and they got the money to buy them.

COOLEY: We're talking $40, $50, $60,000 TVs. They're really huge delta on these because they're a rare item. But they are real and they give us a sign post of where things are going. So, look for a 50 and 60 inch range of LCDs maybe at the end of this year and early 2006.

SIEBERG: OK and is there one more that you wanted to talk about?

COOLEY: Yes, imagine the 71 inch plasma that dwarfs this one who's behind us here.

SIEBERG: Right, this is like a 42 inch.

COOLEY: This is big. Imagine almost double that. 71 inch plasma. A real product available from L.G., $75,000. So available is a word in quotes. This is, again, the idea of the major wow factor, for people who can afford it. But for so much less money, I can do a projection television of about the same size and go buy a very nice luxury car for the money I save.

SIEBERG: Right.

COOLEY: At CES we see a lot of wow products, but when I go home, the stories I tell are about things that aren't necessarily the coolest, but the smartest.

SIEBERG: All right, well, from a smart guy, we're going to take your word for it. Brian Cooley from CNN. Thanks so much for joining us. That's going to do it for now here at the Consumer Electronics show.

Daniel Sieberg, CNN, Las Vegas.

SANCHEZ: Boy, well said, huh? $71,000 for a television set.

KAGAN: That is a lot of money.

SANCHEZ: Doesn't that the seem exorbitant to you?

KAGAN: Yes, it does. As a matter of fact, it does.

From television to movies, we have a family of heroes coming up next.

SANCHEZ: Yes, it's a movie that's been nominated for four Academy awards. People seem to love it. Among those people, my kids. This is "The Incredibles." We do an interview.

(COMMERCIAL BREAK)

(CLIP FROM DISNEY/PIXAR'S "THE INCREDIBLES")

KAGAN: Yes, ho hum of the "Daily Grind" is too much for this incredible family. Alas, the superheroes return to their former lives, saving the world from evil. "The Incredibles" is nominated for four Academy Awards. That includes Best Animated Film.

Brad Bird -- this is the man behind the movie. Hey, Brad. The director/screenwriter and voice of Edna, as well. Joining us from L.A. this morning.

BRAD BIRD, DIRECTOR, "THE INCREDIBLES": Hi.

KAGAN: Good morning.

BIRD: Good morning.

KAGAN: These are some pretty heady times for you.

BIRD: It's been wonderful. The nominations were a great surprise. I think what I'm most gratified about is the Best Original Screenplay nomination.

KAGAN: That's what I was going to ask you about. Let's -- for people who aren't as familiar with the behind-the-scenes nomination. Best Animated Feature. You'd almost kind of expect that.

BIRD: Well, no, it's wonderful, but...

KAGAN: You might not, but fans of the movie might. Let's just it that way. And fans of animation. Sound Editing, Sound Mixing. But Best Original Screenplay. It's unusual to see an animated film pick up a screenplay nomination.

BIRD: Well, "Finding Nemo" was nominated last year for Best Original Screenplay, but it's always nice when you get that kind of acknowledgement because you're competing against all movies rather than just a small segment of movies.

KAGAN: And the story behind the story. You were a new father, kind of getting used to that life of how do you go after your passion yet be dedicated to your family at the same time.

BIRD: Yes. I was having kind of a frustrating time getting movies off the ground. I had various ideas in development at studios all over town but I could never get them on the runway, I could never get to the point where I was starting to make them. I could always sell an idea. And at the same time, I had a new family and kind of the anxiety of wanting to be both a good filmmaker and a good husband and father kind of infused the idea of the film.

KAGAN: You also play a role in "The Incredibles," the role of Edna Mode. We're going to watch a little clip of your fine acting.

BIRD: OK.

(BEGIN VIDEO CLIP FROM "THE INCREDIBLES")

UNIDENTIFIED MALE: Your boy is designed to withstand enormous friction without heating up or wearing out a useful teacher. Your daughter suit was tricky, but I finally created a sturdy material that will disappear completely as she does. Your sort can stretch as far as you can without injuring yourself and still retain its shape.

(END VIDEOTAPE)

KAGAN: Yes, that's Brad Bird as Edna Mode. You picked up some awards last weekend Annie's, the animation award, including Best Voice Acting.

BIRD: Yes, boy, pretty wild, huh? I won't quit my day job, though.

KAGAN: OK. You're going to keep the animation. So no disappointment...

BIRD: Yes, but that was fun. Because you know, that was just sort of unexpected and fun.

KAGAN: And no disappointment then that there's not no acting nomination for you on February 27th at the Oscars?

BIRD: I think that I'll get over that.

KAGAN: Very good. You've been at this since you were 14. You talked your way into Disney studios?

BIRD: Well, I actually -- I like to think that I animated my way there. I did my first film when I was -- just before my 14th birthday, I finished it. It took me three years to make and was 15 minutes long. And you could see the animation get better from the beginning to the end. So I sent it to them and they liked it and it kind of went off from there.

KAGAN: Well, whether it's about perseverance when you're a teenager or still kicking around Hollywood and pushing your ideas, it sounds like you've been a great success. Good luck on the 27th.

BIRD: Thank you. And I'd like to mention that our DVD comes out March 15th.

KAGAN: And I know a lot of kids will be playing that over and over and over again.

BIRD: And adults, too.

KAGAN: Adults, too. Absolutely. Thanks, Brad.

BIRD: Thank you.

KAGAN: "The Incredibles" with Brad Bird.

SANCHEZ: Here's what we want to do right now. We want to take you to Berlin. Why? Well, the gentleman you're about to see is German chancellor Gerhard Schroeder and as you see, the lady to his right is the U.S.'s new secretary of state, Condoleezza Rice. Both are briefing members of the news media there in Berlin. She is on record saying as part of this tour that she has been taking that there is nothing on the agenda at this point, as far as an attack on Iran goes. That's the headline. We'll follow it for you. We'll be back with more news in just a bit.

(COMMERCIAL BREAK)

SANCHEZ: We get a chance to check in on our media cousins to see what they have going on, and they're going to talk to us about Patty Boyd, ex wife of music icon Eric Clapton and the late George Harrison, spending some time with CNN.com.

KAGAN: She shares candid photos. She also has personal memories of rock legends. Her work will soon be on display in San Francisco.

(BEGIN VIDEO CLIP)

PATTY BOYD: I love it. I love it with a passion. (INAUDIBLE). I wasn't heavily aware of them before I met them. I just knew that they were a band. I never thought they'd be part of my life.

You never know what's around the corner, do you? I have no idea what I was really getting involved with, until I was in it.

When I met the Beatles on the film, they were all so charming and so nice, and so amusing, so funny. And we sort of became friends.

He always plays guitar. Whether he was writing a song, or had just found a little phrase, I was never sure until the end, until suddenly he got something absolutely definitive on tape. He's such an incredible musician that he's able to put his emotions into music in such a way that the audience can feel it instinctively. It goes right through you. He has that ability to sort of touch your heart.

I feel deeply flattered and honored, but they are the most beautiful songs that are being written about me.

It wasn't until I started collating these images that I looked back. Once I've taken photographs, I look at them and I get into them, and I'm there for the moment, and then that's it. So I move on.

(END VIDEO CLIP) KAGAN: We want to go live right now to Berlin, Germany. Secretary of State Condoleezza Rice holding a news conference with German Chancellor Gerhard Schroeder.

SANCHEZ: She's been actually hearing translations of what's been asked and said for the last bit. We -- in fact, you know what, she said something moments ago we thought was particularly salient. Let's go ahead and take a listen to that while we wait for her comments.

(BEGIN VIDEO CLIP)

CONDOLEEZZA RICE, SECY. OF STATE: ... very much, chancellor.

And I want to thank you very much for welcoming me here in my first trip to Germany as secretary of state. This is going to be a bit of a whirlwind tour that I am on, through Europe and to Israel. And I very much enjoyed the opportunity to stop here, and to share ideas, and to discuss and have a dialogue about how we might move forward on the historic opportunities before us.

(END VIDEO CLIP)

KAGAN: Secretary of State Condoleezza Rice at a news conference in Berlin, Germany. We'll have more of her comments just ahead with Wolf Blitzer at the top of the hour.

(STOCK MARKET REPORT)

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Aired February 4, 2005 - 11:30   ET
THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.
DARYN KAGAN, CNN ANCHOR: A Wichita, Kansas television station has received another postcard from someone who claims to be the BTK serial killer. The station says it's the second such message in two weeks. The note thanks KAKE Television for its quick response to two previous messages. But the station did not disclose the rest of the message, citing a request by police.
The Vatican says Pope John Paul II, seen here last Sunday, is stable and eating well. The Vatican bulletin, issued just a few hours ago, also says the pope intends to observe his usual Sunday prayer service. The 84-year-old pontiff has been hospitalized since Tuesday night with a respiratory infection. The Vatican says the next official update on the pope's health will be issued on Monday.

NATO forces in Afghanistan are using an unmanned drone to search for a missing Afghan airliner. The Boeing 737 with 104 people aboard was last seen on radar yesterday afternoon about three miles east of Kabul. It was snowing at the time. A health-care management company in Massachusetts says three of its female employees are on that flight.

RICK SANCHEZ, CNN ANCHOR: The focus of today's CNN Security Watch, as you might have expected, is Sunday's Super Bowl. Federal, state, local authorities have all planned and trained for just about every contingency, including some that you may not have thought of.

Here's CNN's Susan Candiotti with a preview.

(BEGIN VIDEOTAPE)

SUSAN CANDIOTTI, CNN CORRESPONDENT (voice-over): In order to make Super Bowl fans safe all weekend long, a high-tech gameplan is in place. The man calling security shots, Jacksonville Sheriff John Rutherford, says his team is ready.

SHERIFF JOHN RUTHERFORD, JACKSONVILLE, FLORIDA: We've been planning for 18 months; let's get on the field and do it.

CANDIOTTI: Among his tools, cameras trained on key locations around the stadium. Computers can pull in, analyze and catalog shots. The system can zero in on a single seat or an employee in the nosebleed section.

Outside the stadium...

RUTHERFORD: Say a bus had been hijacked and it stops on the bridge, because they want the safety of not having anyone around them. We can still zoom in and get very close and find out exactly what's going on in there.

CANDIOTTI (on camera): Over my shoulder, Alltel Stadium, right on the waterfront. Along the river a 14-mile safety zone patrolled by an alphabet-soup collection of federal, state and local agencies.

(voice-over): Including the Coast Guard, monitoring pleasure boats and commercial traffic in the zone.

LT. CMDR. DAN DEPTULA, U.S. COAST GUARD: If they are going too fast or not adhering to the rules that we put out in place here, then we're going to ask them some questions.

CANDIOTTI: Before sailing into port, the seven cruise ships that were to be used as floating hotels were inspected, with divers examining each hull, looking for anything out of the ordinary. Once dockside, no water traffic is allowed inside a 400-yard security zone around the cruise ships.

If suspect bombs or explosives are discovered anywhere, ATF response teams are ready with dogs that can sniff out thousands of explosives, using robots, if needed. And, as a last resort, agents wearing protective suits to get a closer look. More than 50 law enforcement agencies trying to make sure this year's Super Bowl has a smooth sail.

Susan Candiotti, CNN, Jacksonville, Florida.

(END VIDEOTAPE)

SANCHEZ: The kickoff for this year's game is said to be about 6:30 Eastern Time. You can join us Monday starting at 7:00 a.m. for exclusive footage on how the massive Super Bowl security operation was actually carried out. Stay tuned to CNN day and night for the most reliable news about your security.

KAGAN: Well, a lot of people like to bet on the Super Bowl. Here's a pretty safe bet. The entertainers will be on their best behavior at this year's Super Bowl on Sunday. The NFL has approved former Beatle Paul McCartney's playlist for the 12-minute halftime show. McCartney promises no Janet Jackson-style wardrobe malfunctions. He says he has an inkling that he was chosen for the halftime show to clean things up a bit, you might say.

KAGAN: We've got a sidenote on that, though, Daryn, believe it or not. This is interesting. Even as the Super Bowl ads are going to be squeaky clean, as you were just intimating, Fox is getting a record $2.4 million for a 30-second spot. What does that give you? Take a look.

Here's one commercial. This is by Volvo.

(BEGIN VIDEO CLIP)

UNIDENTIFIED MALE: Three, two, one, zero. All engines are a go. Liftoff. We have a liftoff. ANNOUNCER: Introducing the most powerful Volvo ever, the Volvo XE-90 V-8. The only V-8 with the added power of the legendary Volvo safety. How powerful is it?

UNIDENTIFIED MALE: Powerful enough to get you into space.

ANNOUNCER: Win a flight on Virgin Galactic. Enter at boldlygo.com.

(END VIDEO CLIP)

SANCHEZ: Talk about boldly. That was Sir Richard Branson, by the way. Yes, that's right, Mr. Space. Let's talk to Karen Benezra. She's in New York. She's the editor of "Brand Week" magazine, which covers the industry. She's following the Super Bowl ads and giving us her expertise on it.

Let's start with that one, the one with Sir Richard, as they now call him. This is pretty bold. You get to actually go into outerspace if you enter after buying a Volvo, is that how it works?

KAREN BENEZRA, EDITOR, "BRANDWEEK": That's right, you can actually enter the contest without even buying the car, which frankly is going to be a little bit hard for the car to keep people's attention on its handling, and its price tag and, you know, why people actually buy cars in the first place. Once folks look at this ad and see they can get a trip into space, they may forget about the car altogether.

SANCHEZ: This is a commercial with some reach, wouldn't you say, kind of out of this world.

BENEZRA: Absolutely. Well, you know, Super Bowl ads have long wanted to try to entertain and add some humor for the audience. And Volvo is taking a risk here. I hope it will pay off for them.

SANCHEZ: Here's another company that's doing something a little bit different. Some people say this may be the most entertaining of all. Let's watch it together. It's Mastercard.

(BEGIN VIDEO CLIP)

ANNOUNCER: Broccoli, $1.79 on debit card.

UNIDENTIFIED MALE: Casserole, anyone?

ANNOUNCER: Tuna, $3.59. Crescent rolls, $2.39. Getting everyone together for dinner -- priceless. There are some things money can't buy.

(END VIDEO CLIP)

SANCHEZ: There's Charlie Tuna, there's Count Dracula. What I find interesting about this commercial, tell me if I'm right or wrong, they're not only selling a product, they're selling a new way of life, almost selling a plastic society, telling us to do our groceries with our credit cards.

BENEZRA: Yes, what you have here is the visual equivalent of comfort food for the Super Bowl watcher. You've got, you know, your mashed potatoes, your meatloaf. It's really safe. It's easy. This is the kind of stuff that people are familiar with seeing, all these icons that have been in their homes and supermarket aisles for decades. Mastercard really wants to say, hey, don't bother with taking in your cash, bring your plastic and you'll have an easy way of getting through the checkout aisle.

SANCHEZ: It's almost like they're retraining us. OK, here's a fun one. I was just telling Daryn about this, look for this, because this is kind of a spoof on Janet Jackson, I understand, as it was told to me by producers. This is a Bud Light ad. Let's look at it together.

(BEGIN VIDEO CLIP)

UNIDENTIFIED FEMALE: Fine, I'm on my way.

UNIDENTIFIED MALE: That ends the first half. Stay tuned for what is sure to be an unforgettable halftime show.

UNIDENTIFIED MALE: Whoa! that's something you don't see every day.

(END VIDEO CLIP)

SANCHEZ: See, he accidentally ripped her dress.

BENEZRA: Yes. Your viewers here are lucky here, because this ad isn't going to be shown on the Super Bowl. This is only available on the Web site, because Anheuser-Busch was quite concerned about being seen as making too much fun of this bigtime show with a bigtime audience, and they decided let's pull this ad, let's only show it to folks who go view it on their Web site, and they'll show 10 other ads that have nothing to do with the scene that you just saw.

So they're not going to show -- they've pulled this ad, essentially, not because there's anything particularly wrong with it, but because it makes fun of something that was wrong.

BENEZRA: Well, and it revisits a very, very shaky time that they had last year on the game. They had ads that really were offensive and vulgar, and people just reached much more negatively than they had originally thought.

SANCHEZ: Karen Kenezra, thanks so much, with "Brandweek," We thank you for being with us.

BENEZRA: Sure thing.

SANCHEZ: All right, Daryn.

KAGAN: So that's what you're going to watch. What about how you're going to watch it. What better way to watch the Super Bowl and the ads than on a big screen television.

Technology correspondent Daniel Sieberg takes a looks at some of the biggest, including a few that aren't on the market yet. Now a look at must-see TVs.

(BEGIN VIDEOTAPE)

DANIEL SIEBERG, CNN TECHNOLOGY CORRESPONDENT (voice-over): Well, here at the Consumer Electronics Show, a lot of the buzz and a lot of the stuff on the show floor has these flat-panel displays, plasma, LCD, or rear projection.

Joining us now to talk about all of this is Brian Cooley from CNET. And, Brian, these are everywhere you go here on the show floor. There's even 102-inch ones now from Samsung. That just seems unbelievable.

BRIAN COOLEY, CNET: It's not for real. You can't buy it, but it does work. It's a real TV, 101 inch. I did some math. It's kind of like having a double bed with, like, a California king length, so you can really sleep on it.

SIEBERG: It's not very comfortable.

COOLEY: No, very hard and cold.

SIEBERG: Right, but what's the whole technology behind these devices. I mean, isn't plasma better than say an LCD or rear projection.

COOLEY: For the money, let me tell you what our editors have in their home. I have been to their homes at our labs in New York. They typically don't have flat-panels, Daniel. They've got CRT and they've got rear-projection. These are guys who know every TV out there. They can have what they want, and they don't use flat panels. Flat panels are great for style. They're great for a very constrained space. But if you live in a studio that's small, I doubt you can afford a big plasma.

It's kind of a weird mix. I'm kind of a heretic when I say flat panels are not the way to go; go for a big CRT, go for a big projection set, to go really large, go for a projector to go super- large. These guys are, like, B-list material for me but I know they're hot.

SIEBERG: All right, well, you've actually been out on the show floor and you've come across a few. Tell me about the first one.

COOLEY: Well, the first one, that I really love, it's a rear projection set. This one is the Sharp 5060 R-650. There's a whole series of them in there, 50 to 60 inch range. It's a rear projection set. What they've done is nothing new with the tech. They've reshaped the case. They've sculpted it so that it's got a V bottom. It looks like it's floating, even though it's on a stand. And they've carved away the back so it looks like a flat panel until you literally walk up and peek around the backside of it. This is to me the really smart way to go because you get that great floating flat panel look but without spending the huge dollars. It's going to have the wow factor. And the picture is extraordinary. It's a DLP rear projector. I'm very hot on it.

SIEBERG: All right, now the next one. Is the next one a flat panel display as well?

COOLEY: The two flats panels are the (UNINTELLIGIBLE) and they are world record setters. One is the largest LCD TV that you can actually buy. It's a Sharp Aquos. I've got a bunch of small Aquos in my house. They're good LCDs. This guy is 65 inches. That's a new record for LCD. Now, by the way, you can't really buy it because they're all sold out. The guys who are out, you know, buying Lamborghinis and Carrera GTS, they pre-bought them.

SIEBERG: They got they're orders in early, and they got the money to buy them.

COOLEY: We're talking $40, $50, $60,000 TVs. They're really huge delta on these because they're a rare item. But they are real and they give us a sign post of where things are going. So, look for a 50 and 60 inch range of LCDs maybe at the end of this year and early 2006.

SIEBERG: OK and is there one more that you wanted to talk about?

COOLEY: Yes, imagine the 71 inch plasma that dwarfs this one who's behind us here.

SIEBERG: Right, this is like a 42 inch.

COOLEY: This is big. Imagine almost double that. 71 inch plasma. A real product available from L.G., $75,000. So available is a word in quotes. This is, again, the idea of the major wow factor, for people who can afford it. But for so much less money, I can do a projection television of about the same size and go buy a very nice luxury car for the money I save.

SIEBERG: Right.

COOLEY: At CES we see a lot of wow products, but when I go home, the stories I tell are about things that aren't necessarily the coolest, but the smartest.

SIEBERG: All right, well, from a smart guy, we're going to take your word for it. Brian Cooley from CNN. Thanks so much for joining us. That's going to do it for now here at the Consumer Electronics show.

Daniel Sieberg, CNN, Las Vegas.

SANCHEZ: Boy, well said, huh? $71,000 for a television set.

KAGAN: That is a lot of money.

SANCHEZ: Doesn't that the seem exorbitant to you?

KAGAN: Yes, it does. As a matter of fact, it does.

From television to movies, we have a family of heroes coming up next.

SANCHEZ: Yes, it's a movie that's been nominated for four Academy awards. People seem to love it. Among those people, my kids. This is "The Incredibles." We do an interview.

(COMMERCIAL BREAK)

(CLIP FROM DISNEY/PIXAR'S "THE INCREDIBLES")

KAGAN: Yes, ho hum of the "Daily Grind" is too much for this incredible family. Alas, the superheroes return to their former lives, saving the world from evil. "The Incredibles" is nominated for four Academy Awards. That includes Best Animated Film.

Brad Bird -- this is the man behind the movie. Hey, Brad. The director/screenwriter and voice of Edna, as well. Joining us from L.A. this morning.

BRAD BIRD, DIRECTOR, "THE INCREDIBLES": Hi.

KAGAN: Good morning.

BIRD: Good morning.

KAGAN: These are some pretty heady times for you.

BIRD: It's been wonderful. The nominations were a great surprise. I think what I'm most gratified about is the Best Original Screenplay nomination.

KAGAN: That's what I was going to ask you about. Let's -- for people who aren't as familiar with the behind-the-scenes nomination. Best Animated Feature. You'd almost kind of expect that.

BIRD: Well, no, it's wonderful, but...

KAGAN: You might not, but fans of the movie might. Let's just it that way. And fans of animation. Sound Editing, Sound Mixing. But Best Original Screenplay. It's unusual to see an animated film pick up a screenplay nomination.

BIRD: Well, "Finding Nemo" was nominated last year for Best Original Screenplay, but it's always nice when you get that kind of acknowledgement because you're competing against all movies rather than just a small segment of movies.

KAGAN: And the story behind the story. You were a new father, kind of getting used to that life of how do you go after your passion yet be dedicated to your family at the same time.

BIRD: Yes. I was having kind of a frustrating time getting movies off the ground. I had various ideas in development at studios all over town but I could never get them on the runway, I could never get to the point where I was starting to make them. I could always sell an idea. And at the same time, I had a new family and kind of the anxiety of wanting to be both a good filmmaker and a good husband and father kind of infused the idea of the film.

KAGAN: You also play a role in "The Incredibles," the role of Edna Mode. We're going to watch a little clip of your fine acting.

BIRD: OK.

(BEGIN VIDEO CLIP FROM "THE INCREDIBLES")

UNIDENTIFIED MALE: Your boy is designed to withstand enormous friction without heating up or wearing out a useful teacher. Your daughter suit was tricky, but I finally created a sturdy material that will disappear completely as she does. Your sort can stretch as far as you can without injuring yourself and still retain its shape.

(END VIDEOTAPE)

KAGAN: Yes, that's Brad Bird as Edna Mode. You picked up some awards last weekend Annie's, the animation award, including Best Voice Acting.

BIRD: Yes, boy, pretty wild, huh? I won't quit my day job, though.

KAGAN: OK. You're going to keep the animation. So no disappointment...

BIRD: Yes, but that was fun. Because you know, that was just sort of unexpected and fun.

KAGAN: And no disappointment then that there's not no acting nomination for you on February 27th at the Oscars?

BIRD: I think that I'll get over that.

KAGAN: Very good. You've been at this since you were 14. You talked your way into Disney studios?

BIRD: Well, I actually -- I like to think that I animated my way there. I did my first film when I was -- just before my 14th birthday, I finished it. It took me three years to make and was 15 minutes long. And you could see the animation get better from the beginning to the end. So I sent it to them and they liked it and it kind of went off from there.

KAGAN: Well, whether it's about perseverance when you're a teenager or still kicking around Hollywood and pushing your ideas, it sounds like you've been a great success. Good luck on the 27th.

BIRD: Thank you. And I'd like to mention that our DVD comes out March 15th.

KAGAN: And I know a lot of kids will be playing that over and over and over again.

BIRD: And adults, too.

KAGAN: Adults, too. Absolutely. Thanks, Brad.

BIRD: Thank you.

KAGAN: "The Incredibles" with Brad Bird.

SANCHEZ: Here's what we want to do right now. We want to take you to Berlin. Why? Well, the gentleman you're about to see is German chancellor Gerhard Schroeder and as you see, the lady to his right is the U.S.'s new secretary of state, Condoleezza Rice. Both are briefing members of the news media there in Berlin. She is on record saying as part of this tour that she has been taking that there is nothing on the agenda at this point, as far as an attack on Iran goes. That's the headline. We'll follow it for you. We'll be back with more news in just a bit.

(COMMERCIAL BREAK)

SANCHEZ: We get a chance to check in on our media cousins to see what they have going on, and they're going to talk to us about Patty Boyd, ex wife of music icon Eric Clapton and the late George Harrison, spending some time with CNN.com.

KAGAN: She shares candid photos. She also has personal memories of rock legends. Her work will soon be on display in San Francisco.

(BEGIN VIDEO CLIP)

PATTY BOYD: I love it. I love it with a passion. (INAUDIBLE). I wasn't heavily aware of them before I met them. I just knew that they were a band. I never thought they'd be part of my life.

You never know what's around the corner, do you? I have no idea what I was really getting involved with, until I was in it.

When I met the Beatles on the film, they were all so charming and so nice, and so amusing, so funny. And we sort of became friends.

He always plays guitar. Whether he was writing a song, or had just found a little phrase, I was never sure until the end, until suddenly he got something absolutely definitive on tape. He's such an incredible musician that he's able to put his emotions into music in such a way that the audience can feel it instinctively. It goes right through you. He has that ability to sort of touch your heart.

I feel deeply flattered and honored, but they are the most beautiful songs that are being written about me.

It wasn't until I started collating these images that I looked back. Once I've taken photographs, I look at them and I get into them, and I'm there for the moment, and then that's it. So I move on.

(END VIDEO CLIP) KAGAN: We want to go live right now to Berlin, Germany. Secretary of State Condoleezza Rice holding a news conference with German Chancellor Gerhard Schroeder.

SANCHEZ: She's been actually hearing translations of what's been asked and said for the last bit. We -- in fact, you know what, she said something moments ago we thought was particularly salient. Let's go ahead and take a listen to that while we wait for her comments.

(BEGIN VIDEO CLIP)

CONDOLEEZZA RICE, SECY. OF STATE: ... very much, chancellor.

And I want to thank you very much for welcoming me here in my first trip to Germany as secretary of state. This is going to be a bit of a whirlwind tour that I am on, through Europe and to Israel. And I very much enjoyed the opportunity to stop here, and to share ideas, and to discuss and have a dialogue about how we might move forward on the historic opportunities before us.

(END VIDEO CLIP)

KAGAN: Secretary of State Condoleezza Rice at a news conference in Berlin, Germany. We'll have more of her comments just ahead with Wolf Blitzer at the top of the hour.

(STOCK MARKET REPORT)

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