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Showbiz Tonight

Former `Idol` Contestant Pens Taylor Swift Parody; Camille Grammer`s Children Forbidden to Utter Her Name by Ex; Beyonce Criticized for Signing Pepsi Deal; Countdown for the Top Ten of the Wackiest Celebrity Commercials

Aired December 11, 2012 - 23:00   ET

THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.


A.J. HAMMER, HOST: Tonight on the SHOWBIZ Countdown, the "Wackiest Celebrity Commercials." Brad Pitt`s brooding Chanel ad had us bursting with laughter. Brad`s ex, Jennifer Aniston, spoofs herself in a Smartwater commercial. But what`s the "Wackiest Celebrity Commercial" of them all?

Hello and thank you for watching. I`m A.J. Hammer.

And our SHOWBIZ Countdown of the top ten "Wackiest Celebrity Commercials" ever is coming up, but we begin with our first SHOWBIZ Countdown of the night. It`s the things that we saw today that made us say, wow.

Kicking it off at No. 5, the just-revealed and inevitable Taylor Swift break-up song about her current romance with one of the biggest teen pop stars in the world today, One Direction`s Harry Styles.

(BEGIN VIDEO CLIP)

TIM URBAN, SINGER (singing): It was the wrong direction with a beautiful face. He made me smile on those December days. I thought for sure that we had something here, but now he`s gone to steal some poor girl`s tears.

(END VIDEO CLIP)

HAMMER: Nice. OK. That obviously is not Taylor Swift, but it is this guy, former "American Idol" contestant Tim Urban, who`s with us tonight from Dallas for the "SHOWBIZ Newsmaker" interview. Great having you here, Tim.

URBAN: It`s great to be here.

HAMMER: I loved this Swift spoof particularly because it is not mean- spirited and because, you know, think about it. It actually could be a real Taylor Swift song. It went totally viral today. You`ve got to give us the backstory on what made you write it.

URBAN: Yes. It`s honestly -- it`s pretty crazy. I wrote it and posted it three days ago. I had no idea it would have this kind of reaction.

Honestly, I didn`t want to write anything mean-spirited like you said. I just -- I was just having fun with it, you know. She`s written some songs about past boyfriends, past relationships. And so I kind of heard about her and Harry, for whatever reason, I just thought, I wonder what that song would sound like? You know? So --- honestly, I just started writing.

I actually tweeted some of my fans, and I said, you know, "What do you think the title would be?" And they tweeted me a bunch of ideas. And I just went from there.

HAMMER: Nice. It`s great fun, and it fits right into the kind of songs that she does write.

She recently, of course, started dating 18-year-old Harry right after her ill-fated romance with another 18-year-old, Connor Kennedy. Maybe this time she thinks things will be different. But Tim, as you sing it, things actually won`t be any different. Let`s watch.

(BEGIN VIDEO CLIP)

URBAN (singing): This time I learned, I got what I deserved. And now I`m moving on. Serves me right for thinking he was different. It serves me right for never ever listening. Next time there will be a next time for him, and he can keep his accent.

(END VIDEO CLIP)

HAMMER: Just perfect. Now Tim, I want you to make a prediction. Again, not in a mean-spirited way but n a realistic way, I`m going to call you on it. How long do you think it`s going to be before Taylor and Harry break up?

URBAN: Oh, I -- honestly, I don`t know. The relationships with people who are that busy, who are that -- that, you know, famous, that popular at the moment, I mean, normally they don`t last that long. And it could honestly just be because their schedules, you know, won`t let it. They`re off touring and doing their thing. So I mean, I have no idea.

HAMMER: All right. I`m going to mark you down here for under...

URBAN: A couple weeks, couple months.

HAMMER: ... under six months. I`m putting you down, Tim.

And listen, as you mentioned, you had your fans tweeting you back with some title suggestions. But I know they went absolutely nuts when you tweeted them about the song, and they got to see it. What are you hearing from them?

URBAN: Honestly, it`s all been really, really good. That`s one thing I was little bit worried about. A lot of my fans are Taylor Swift fans. They`re also One Direction fans. And when I wrote the song, I didn`t want it to be mean-spirited, didn`t want it to come across as me, you know, trying to take a shot at either of them. And my fans got that. I actually just looked at it a little bit ago, and it has about 2,000-something likes and 36 dislikes. I think people are getting the fact that it`s just -- you know, it`s just having fun.

HAMMER: Yes.

URBAN: I`ve got respect for both of them and, you know, just having a little fun with it.

HAMMER: Good to have a little positivity around the holidays. Well, Tim, it was well-crafted, well done and it`s great having you here. Appreciate it.

URBAN: Thank you. I appreciate it.

HAMMER: And we move now from a bombshell break-up song to a divorce bombshell that will make you say, wow. This comes in at No. 4 on our SHOWBIZ Countdown.

"Real Housewives" star Camille Grammer just proclaimed to Anderson Cooper on his daytime talk show that her ex-husband Kelsey Grammer, of course, has actually forbidden their children to utter Camille`s name in his house. Watch what she said today on "Anderson Live."

(BEGIN VIDEO CLIP)

CAMILLE GRAMMER, REALITY TV STAR: My kids, at this point, which is just kind of sad that I found this out. That they`re not allowed to say my name in the house. So these poor kids. My daughter and my son can`t say my name in their father`s house.

ANDERSON COOPER, HOST, "ANDERSON LIVE": Really?

GRAMMER: Uh-huh. And this is true. I think they can say "Mom" or "the other household."

UNIDENTIFIED FEMALE: The other household?

GRAMMER: But they can`t say my name. They can`t say Camille.

(END VIDEO CLIP)

HAMMER: This is wild to me. I want to bring in Dean Obeidallah, who`s a political comedian and a contributor to CNN.com, and, Dean, I actually think it`s strange to begin with, because I really have to wonder if Camille`s kids would actually be referring to her by her first name instead of, you know, "Mom." Are you buying this?

DEAN OBEIDALLAH, CONTRIBUTOR, CNN.COM: It`s a tough one, because maybe it`s Kelsey Grammer`s current wife that doesn`t want to hear the ex-wife`s name. But I`ll be honest. My mom`s name is Camille. So I`m with Camille on this out there. And I`ll be honest with you: Kelsey, you don`t want to piss off a woman named Camille. It will come back and bite you. So if you don`t want to hear the name Camille, you know, people have fun with it. Go on Twitter, tweet Kelsey Grammer the name, "Camille, Camille, Camille" and see if he responds.

HAMMER: That actually would be fun. But you know, you`re not partial at all on this, I have to say.

Today on his show, Anderson did press Camille on this claim. Here`s what she said about that.

(BEGIN VIDEO CLIP)

COOPER: How does that make you feel?

GRAMMER: I feel horrible, so I called my lawyers, and I said, "What`s my recourse in this? What do I do as a parent?" Because I feel bad for them, because that must be stressful for them to not be able to say their mother`s name. But there is no recourse, because we already settled our custody.

(END VIDEO CLIP)

HAMMER: Yes, it`s done. Let`s bring in Kita Williams. She`s a celebrity publicist.

Kita, don`t you think it would be better at this point if Camille and Kelsey just made some kind of a deal to quit talking about each other in public, if for no other reason than for the sake of the kids? I mean, I`m watching this. And I like Camille a lot, but I don`t think she`s doing herself any favors here.

KITA WILLIAMS, CELEBRITY PUBLICIST: I agree totally. I think both of them need to have a seat with each other face to face and not communicate with the attorneys but communicate with each other and see what the real deal is.

I think it`s harmful to the kids not now but even later. When they hear the name Camille they`re going to be frightened to say it, even if it`s not in Kelsey`s home.

But more importantly, I think these two need to really sit down and stop talking about their business publicly. That`s the first thing. They both have careers, and it`s important for them to understand that their family lives should be handled within the home.

HAMMER: Yes. That should have been part of the custody and divorce settlement and the custody settlement. They should have had that in writing.

Well, SHOWBIZ TONIGHT did reach out to Kelsey today about Camille`s claims. We didn`t get a response by our deadline.

But I do want to move now from one deal that should be made to Beyonce`s stunning new deal. This is No. 3 on our SHOWBIZ Countdown of things that made us say, "Wow."

Listen to this. Beyonce`s reportedly signing a $50 million deal with Pepsi. But I`ve got to wonder what Michelle Obama thinks about this. Because remember, just last April, Beyonce performed in a video for Mrs. Obama`s Let`s Move campaign to help fight childhood obesity. Let`s watch that.

(BEGIN VIDEO CLIP)

BEYONCE, SINGER (singing): A little sweating never hurt nobody. Don`t just stand there on the wall. Everybody just move your body. Move your body, move your body, move your body. Everybody move your body.

(END VIDEO CLIP)

HAMMER: A lot of people crying foul online about Beyonce making this deal with Pepsi because of her work to end childhood obesity. But Dean, do you see anything wrong with it?

OBEIDALLAH: You know, it is a mixed message. But no, come on. You know, she`s not forcing the kids to drink the Pepsi. She`s just endorsing it. That`s a ton of money. You know, forget put a ring on it. Put a mansion on it and a boat, Faberge eggs. This is an amazing deal for her.

HAMMER: Yes, I think this will keep her living in the style to which she and Jay-Z have become accustomed. Pretty incredible.

Well, so many things made us say "wow" today, but we`re certainly not finished counting them down. We have a 10-year-old dancing sensation with the Tampa Bay Buccaneers cheerleaders. This guy has become a viral sensation. Look at him go.

And what`s a well-dressed monkey doing in an IKEA furniture store wearing a fake fur over his real fur? What would he be doing that? Why would he be there? Which will be No. 1 in our countdown? Do not move. It is coming up next.

Plus, another day, another Jennifer Aniston pregnancy rumor. Will it ever stop?

(BEGIN VIDEO CLIP)

JENNIFER ANISTON, ACTRESS: Oh God! Oh! Oh. So much better. Oh. How are my little triplets doing? You must be so thirsty.

(END VIDEO CLIP)

HAMMER: This is just spectacular. Jen spoofing the nonstop gossip about her nonexistent baby bump, and the spoof was one of the funniest ads of the year. Jen`s ad tickled our funny bone for sure.

But her ex-hubby`s Chanel ad left us scratching our heads, didn`t it? Brad Pitt`s overly dramatic perfume ad. Certainly unforgettable for all the wrong reasons.

But which is the "Wackiest Celebrity Commercial" of them all? We`re going to have a lot of fun with our brand-new, star-studded SHOWBIZ Countdown, which is coming up.

This is SBT, SHOWBIZ TONIGHT, on HLN.

(COMMERCIAL BREAK)

HAMMER: Welcome back. And tonight in the SHOWBIZ Countdown, we count the five big stories that made us say, "Wow."

No. 5, we don`t have to wait for Taylor Swift`s next break-up song. That`s because the former "American Idol" contestant has already written it for her. It is hilarious.

At No. 4, a divorce bombshell. Camille Grammer, ex-wife of Kelsey Grammer, with a stunning new accusation today about her bitter split claiming her own children have been banned from speaking her name in Kelsey`s house.

At No. 3, first the Super Bowl. Now a super deal. Yes, Beyonce has just inked a new reported $50 million deal to be the face of Pepsi.

And that brings us to No. 2 on the SHOWBIZ Countdown of the top five big stories today that made us say, "Wow."

Look at this. Ten-year-old dancing sensation Christian Bottger, who has found his place with the Tampa Bay Buccaneers cheerleaders. The football world just caught a glimpse of Christian on Sunday night during the Philadelphia-Tampa Bay matchup, making him a true viral sensation. This guy`s definitely got the moves. Watch.

(BEGIN VIDEO CLIP)

(MUSIC, CHEERING)

(END VIDEO CLIP)

HAMMER: That is amazing. The kid is only 10. I am officially embarrassed for my lack of dancing skills.

And by the way, his nickname is Little Fear.

But of all the stories today that made us say, "Wow," only one can be No. 1 on our SHOWBIZ Countdown. It truly takes the cake. Well, in this case, I guess you could say the banana. It`s this guy, a well-dressed monkey spotted in an IKEA store wearing a fake fur over his real fur coat.

Here`s CNN`s Jeanne Moos for SHOWBIZ TONIGHT.

(BEGIN VIDEOTAPE)

JEANNE MOOS, CNN CORRESPONDENT (voice-over): You go to IKEA expecting cheap furniture, not expensively dressed monkeys.

UNIDENTIFIED FEMALE: This is so bizarre. Like, why is there a monkey at IKEA?

MOOS: There he was, running around in an outfit outside an entrance of the Toronto IKEA in an outfit that freaked everyone out.

UNIDENTIFIED MALE: It`s definitely faux fur, not a shearling. It`s like a faux shearling.

MOOS: Double breasted, no less. The tweets started to fly. "Anyone lose their monkey at IKEA?"

Well, actually, yes. The owner was shopping inside the store when the monkey managed to get out of his crate and then out of the car.

UNIDENTIFIED FEMALE: All the people were trying to, like, call it towards them, but it was very scared. It was darting all over the place. They were trying to get it away from cars.

MOOS: His diaper only detracted a little from what was later described as his favorite jacket. We asked stylist to the stars Robert Verdi to critique the look.

(on camera) How stylish a simian is he?

ROBERT VERDI, STYLIST: I thought for a second that it was an editor that I`ve seen at Fashion Week.

MOOS (voice-over): OK, it wasn`t quite as formal as the red-carpet outfit worn by the primate star of "Hangover, Part 2," but who dresses up to shop at IKEA?

Animal control folks eventually captured the 7-month-old primate. Unfortunately for the monkey`s owner, this shopping trip ended with a no- return policy. Because monkeys are prohibited as pets, the owner was fined $240 and had to permanently hand over the little guy, identified as Darwin. He stayed briefly at Toronto Animal Services.

MARY LOU LEIHER, TORONTO ANIMAL SERVICES: He`s not very happy right now. He`s having kind of a bad day.

MOOS: Separation anxiety. He was moved to an Ontario primate sanctuary, where it`s hoped Darwin will live happily ever after, but his name will live on as IKEA Monkey, the instantly acquired parody Twitter account, describing him as lover of fashion. A Connie Stevens song was dedicated to him.

CONNIE STEVENS, SINGER (singing): I will wait for you.

MOOS: Some speculated he headed for IKEA in search of Swedish meatballs. His image was inserted in an ad for IKEA bedroom furniture.

As for the jacket...

VERDI: I bet you he`s going to start a trend, and we`ll be able to find a version of it at H&M next week.

MOOS: Now, that`s evolution.

(END VIDEOTAPE)

HAMMER: Right. When`s the big deal? Maybe just getting in holiday shopping. That, of course, CNN`s Jeanne Moos for CNN.

And we move from a dressed-up monkey to a half-naked star. You remember the Old Spice guy. He shot to fame with a little more than a towel.

(BEGIN VIDEO CLIP)

ISAIAH MUSTAFA, ACTOR: Hello, ladies. Look at your man. Now back to me. Now back at your man. Now back to me. Sadly he isn`t me but if he stopped using lady-scented body washes and switched to Old Spice he could smell like he`s me.

(END VIDEO CLIP)

HAMMER: We`ve got another big countdown tonight. The top ten "Wackiest Celebrity Commercials" ever. So will the Old Spice guy put a sexy smack- down on Bill Shatner and his over-the-top Priceline ads? Which will be No. 1, and will your favorites make the cut?

This is SBT, SHOWBIZ TONIGHT, on HLN.

Time now for the "SHOWBIZ Buzz List." Here`s what SHOWBIZ TONIGHT`S staff`s buzzing about this week.

Bruno Mars taking pop music to another dimension. His new CD`s unorthodox jukebox.

Awesome app with Sincerely Ink. You can actually create, address and send holiday cards from your iPhone.

Buzzing about the bridge. It`s a keyboard that turns your iPad in to a Macbook.

This is cool. Kiwi Crate, a monthly service delivering educational and fun craft projects to your doorstep.

And we`re on the edges of our seats. This season`s finale of "Homeland" airs this Sunday on Showtime.

(BEGIN VIDEO CLIP)

UNIDENTIFIED FEMALE: Brody has kept every promise he`s made to us.

UNIDENTIFIED MALE: He`s on a suicide list, Carrie. That`s who he is. That`s who he always will be.

UNIDENTIFIED FEMALE: There`s no secrets now. We might make it.

(END VIDEO CLIP)

(COMMERCIAL BREAK)

HAMMER: Tom Cruise is back. Cruise has literally been in oblivion, since Katie Holmes surprised him with divorce papers this summer. Tom was actually shooting the film "Oblivion" when he got served the papers, and he really has kept a low profile ever since.

Well, Tom may have lost his wife, but he`s still for sure got his action show mojo. Here`s your "SHOWBIZ First Look."

(BEGIN VIDEO CLIP)

TOM CRUISE, ACTOR: Last Super Bowl was played right here.

UNIDENTIFIED FEMALE: It was a classic.

CRUISE: Classic game, 80,000 people on their feet. Seconds left on the clock. Throws a hail Mary. Touchdown! One-six-six. Back online.

Sixty years ago Earth was attacked. We won the war, but they destroyed half the planet. Everyone`s been evacuated. Nothing human remains. We`re here for drone repair. With the mop-up crew.

This is Jack Harper.

I`m good to go.

UNIDENTIFIED FEMALE: Two more weeks, Jack. Then we can finally leave and join the others. Don`t take any chances.

UNIDENTIFIED MALE: I`ve been watching you, Jack. You`re curious. What are you looking for in those books? Do they bring back old memories?

UNIDENTIFIED FEMALE: We have an unidentified impact.

UNIDENTIFIED MALE: Don`t ask too many questions.

CRUISE: They are human.

UNIDENTIFIED FEMALE: Return to tower!

Jack?

CRUISE: How do you know my name?

UNIDENTIFIED MALE: They`re firing on survivors.

CRUISE: Stand down!

What have you done?

UNIDENTIFIED FEMALE: I can`t protect you.

CRUISE: They won`t stop until they find me.

UNIDENTIFIED MALE: If you`re looking for the truth, that`s where you`ll find it.

UNIDENTIFIED FEMALE: You need to know.

CRUISE: What are you telling me? Who are you?

UNIDENTIFIED FEMALE: Jack? He`s ordering you to stand down.

CRUISE: I`m not going to do that. This is the only way.

(END VIDEO CLIP)

HAMMER: Look at that. Tom back on the big screen. "Oblivion" is in theaters in April.

All right. When you think David Hasselhoff, you think "Baywatch," "Knight Rider," Hot Pockets?

(BEGIN VIDEO CLIP)

UNIDENTIFIED FEMALE: That double bacon behemoth burger looks good.

DAVID HASSELHOFF, ACTOR: Girl, eat it if you want to become a big hairy reality star.

(END VIDEO CLIP)

HAMMER: SHOWBIZ Countdown of "Wackiest Celebrity Commercials." Will the Hoff clobber Clooney? You`ve got to see George making a coffee maker looking sexy. Which star will top our SHOWBIZ Countdown tonight?

This is SBT, SHOWBIZ TONIGHT, on HLN.

(COMMERCIAL BREAK)

(BEGIN VIDEO CLIP)

ANISTON: Oh God! Oh! Oh, so much better. Oh, how are my little triplets doing? You must be so thirsty. Oh, my lord.

(END VIDEO CLIP)

HAMMER: Right now, on the SHOWBIZ Countdown, the "Wackiest Celebrity Commercials." Jennifer Aniston`s fake baby bump makes us all do a double take. Aniston`s wild Smartwater ad had us in stitches, but can she beat her famous ex, Brad Pitt, for his weird an wacky Chanel No. 5 ad? You know, the one that`s launched dozens of spoofs? And what will be the number one wackiest celebrity commercial of them all?

SHOWBIZ TONIGHT continues right now.

Welcome back to SHOWBIZ TONIGHT. Thanks for watching. I`m A.J. Hammer.

Tonight in the SHOWBIZ Countdown, the "Wackiest Celebrity Commercials". We know, stars often get big bucks to star in commercials but some are so wacky and out there they just defy explanation and sometimes they defy logic, as is the case with the commercial that`s number one on the list and actually inspired us to do the countdown. We will get to that one a little bit later.

But first let`s kick things off at number ten. Kirstie Alley as the Poise fairy, also known as the "light bladder leakage" fairy.

(BEGIN VIDEO CLIP)

KIRSTIE ALLEY, ACTRESS: A little leakster on the laughing? It is not funny but so not a big deal. One in three women have LBL. And it`s like a ton. Just use poise instead of your period pads because period budget for your period. Period.

UNIDENTIFIED MALE: Thanks.

ALLEY: Now get out there and find may hot guy.

UNIDENTIFIED FEMALE: Poise liners work better than period liners. Want to stay fresh and dry? Give poise a dry.

(END VIDEO CLIP)

HAMMER: Yes, that`s right. The former "Cheers" star appears as a fairy to help women with their bladder leakage issues in this commercial, anything wrong with that?

Well, to help us with this countdown, we are bringing out the big guts tonight. Here in New York, political comedian and CNN.com contributor Dean Obeidallah. In Hollywood, advice columnist and multimedia maven, B. Scott. Also in Hollywood tonight, celebrity publicist Kita Williams.

Dean, off to you first. You got to admit, there are only few women who can actually pull an ad like that? Kirstie does not embarrass easily. So, do you think she has a yes for saying yes to poise?

OBEIDALLAH: I think she`ll say yes to anything. (INAUDIBLE) here, wants this and next it is her piece, maybe a bell band commercials. Who knows when`s next? But as a comedian, if someone loses bladder control because of my comedy, I`m proud and will buy you that product. So, it happens twinkly, I will buy you the product.

HAMMER: A perfect marriage in marketing. Well, even funnier, Kirstie actually did an interview with advertising aid. Said she didn`t have the condition that she`s talking about light bladder leakage but she was actually so excited she was going to get to wear those wings.

So B. Scott, are you saying good move for Kirstie or do you think she should have passed on poise?

B. SCOTT, ADVICE COLUMNIST: I think she should have passed on it, though. Oh my goodness. All this leaking and periods, this is looks too much for me. And this is - all this comb ovulated. I don`t know where to go, I`m like, aah.

HAMMER: Well, that`s why she has the product to help you out there. And that`s what it`s for.

SCOTT: It made me feel awkward.

HAMMER: We move now from leaky bladders to digestion dilemmas. Coming in at number nine on the countdown, Jamie Lee Curtis who pitches the, shall we say, digestive benefits of Activia in commercials like this one.

(BEGIN VIDEO CLIP)

JAMIE LEE CURTIS, ACTRESS: Here`s my routine. Start the day off right, wardrobe, cute. And then, new Activia breakfast blend, a great way to help starts the day. Creamy, low fat yogurt with grains and yummy breakfast flavors like apple cinnamon. It`s hearty with twice the protein of regular low fat yogurt and it help regulates the digestive system.

Our morning routines are important, aren`t they? New Activia breakfast plan.

(END VIDEO CLIP)

HAMMER: And of course, we have all seen this ad, but it`s really the hilarious spoof on "Saturday Night Live" with Kristen Wiig as Jamie Lee that truly takes the yogurt cake. Let`s watch that.

(BEGIN VIDEO CLIP)

UNIDENTIFIED FEMALE: I never dreamed yogurt could change my -- oh.

UNIDENTIFIED FEMALE: I know that look, Robby. I know that look.

UNIDENTIFIED MALE: OK. Let`s cut. Let`s cut.

UNIDENTIFIED FEMALE: No, no. No, I`m fine. I fought it off.

UNIDENTIFIED FEMALE: Are you sure, sweetheart, because it is OK, if you are not. The set of an Activia commercial is no judgment zone where adults can just poop themselves Willie Nelly and feel proud of it. You know what, I kill this Activia. Can I get another?

UNIDENTIFIED MALE: There you go.

(END VIDEO CLIP)

HAMMER: I love that. And Jamie Lee Curtis has said, she said she`s very proud of these commercials and, you know, and this is much to her personality. She loves the product helps other people.

Kita, I`m thinking that Jamie Lee probably didn`t mind the spoofs at all.

WILLIAMS: No. Of course she didn`t mind the spoofs at all. I think it brings humor to the fact that you could be lactose and yogurt intolerant. I think a lot us look at this commercial and who are think, hmm, is that something that I would use? And Jamie Lee Curtis is one of the favorites out there. So, I think she did the yogurt digestive product justice.

OBEIDALLAH: I think it`s great. It is fun commercial and it gives you energy and helps you poop. What more could you want? Red bull of products. It`s like the crack of yogurts.

HAMMER: I guess it is.

SCOTT: She just wasn`t convincing. It was like -- it was like she`s like -- oh, this tastes good. She wasn`t convincing me at all.

HAMMER: OK, a little critical of the acting. We still find it to be one of the wackiest commercials.

And I`m just checking what we have been doing here. We started with Kirstie Alley pushing bladder leakage pads and then we have Jamie Lee Curtis endorsing a yogurt with cleansing properties.

So, I`m definitely sensing a pattern going on here, because our number eight in our SHOWBIZ Countdown of the "Wackiest Celebrity Commercials" is Lisa Rinna for Depends.

(BEGIN VIDEO CLIP)

UNIDENTIFIED MALE: Hey, I`m going across to get Americans to try on this Depends silhouette briefs. And today, we are rocking the red carpet.

Look. It`s Lisa Rinna.

Lisa, hi, I know you don`t need one. But will you try this new Depends Silhouette briefs for charity and prove how great the fit is even under a fantastic dress?

LISA RINNA, ACTRESS: Are you serious?

UNIDENTIFIED MALE: I am serious.

RINNA: Sure. Why not?

UNIDENTIFIED MALE: She`s doing it! The best protection and looks fit and feels just like underwear.

UNIDENTIFIED MALE: Hey Lisa, who are you wearing?

UNIDENTIFIED MALE: She is wearing the new Depends Silhouette. We invite you to get a free sample and try one on, too.

(END VIDEO CLIP)

HAMMER: And you know, I have to tell you. I was a little surprised when I first saw that commercial. But knowing Lisa, not entirely surprised. And I should point out she did the commercial in exchange for a six-figure donation to charity. So panel, please keep that in mind as you`re talking about her.

But let me go back to you, on this one, Dean, for the right amount of money do I have you doing a commercial for depends?

OBEIDALLAH: I`ll do it for almost anything.

SCOTT: Hell no.

OBEIDALLAH: I`m a comedian. I`ll take it for a few dollars. I will do the commercial. I think it`s great, you know, they are making like Depends kind sexy and makes you have like Blake Lively for arthritis in front of hot kind commercial like that, why not make it a little bit more attractive.

HAMMER: And look at her husband, Harry Hamlin. His look - the looks on his face was absolutely priceless.

So Kita, you know, we are doing the countdown of the wackiest commercials here. But it really is terrific marketing because the wackiness is what people are drawn in to whether or not they`re shopping for this kind of a product or not.

WILLIAMS: Absolutely. Wacky is what`s making them pay attention. I mean, besides the Depends commercial, do you need a Depends commercial for grown up Pampers? I mean, Lisa Rinna said hey, pay me the big bucks, money talks and you know what walks. So clearly, she is walking to the bank with it and the commercial`s getting us talking about it right now. So it is clearly a smart marketing plan.

HAMMER: Very, very well done, I think. Dean, B., Kits, stay right there because we are just getting our countdown rolling of the "Wackiest Celebrity Commercials" and leave it to the great David Hasselhoff to put his all in to one of tonight`s top 10.

(BEGIN VIDEO CLIP)

UNIDENTIFIED FEMALE: The burger looks good.

DAVID HASSELHOFF, ACTOR: Girl, eat it if you want to become a big, hairy reality star.

(END VIDEO CLIP)

HAMMER: I love this spot. The Hoff adding a lot of flavor to this lean pockets ad. But does he stand a chance against Captain Kirk? Yes, William Shatner practically revived the career with the wacky Priceline ads. But which will be number one?

This is SBT, SHOWBIZ TONIGHT on HLN.

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MR. T, ACTOR: They call it the flavor wave turbo and I can`t wait to get started because my stomach is rumbling and I pity the fool that keeps Mr. T waiting.

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HAMMER: Yes, turning up the heat. In the number seven spot on the countdown of "Wackiest Celebrity Commercials", Mr. T`s flavor wave turbo. One of those late-night ads that, you know, you can totally get sucked in to or worse you end up buying ten of them. Well, I am glad to see Mr. T on TV again and I think he looks terrific.

Welcome back to SHOWBIZ TONIGHT as we continue the countdown of the top ten "Wackiest Celebrity Commercials" ever.

And for number six, we are going to the Hassel, the Hoff, which is usually (INAUDIBLE), no. But David Hasselhoff, to rather is German accent in cousin`s Gunter (ph), Mr. Lean Hasselhoff, popped up in a viral ad campaign for lean pockets this you just got to watch.

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HASSELHOFF: The Celine Dion, with a fashion intervention. If you wear that ugly sweater that makes my eyes wants to puke, you turn in to an old sticky cat lady. If you wear this lovely lean green number, you will be hotter than the inside of one of these tasty babies.

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HAMMER: Hypnotic, isn`t it? Back to our guests, political comedian Dean Obeidallah, advice columnist and multimedia maven, B. Scott, and also celebrity publicist Kita Williams is all with us tonight.

Dean, off to you, my friend. Always good to see the Hoff making fun of himself. It is a perfect role for him.

OBEIDALLAH: This is way out there, though. I mean, come on, A.J. I mean, the accent goes from the garden of sprockets to Sean Connery to father in the house in "sound of music." It is crazy. I makes appreciate the video of them on you tube where he was drunk eating a hamburger. I will be quite honest with you, I would rather watch that.

HAMMER: The only thing that was missing was kit the car. Drive and through in the middle of the kitchen bowl and everybody open.

B. Scott, what goes through your mind see Gunter (ph) in that ad?

SCOTT: Oh. He just makes me want to shimmy and shake. You know, something about him. He is like a bottle of wine. He gets better with time. He can do no wrong. He`s sexy. He`s such a future baby daddy.

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HAMMER: Kita, I have to know what you think of this ad. Was it a good move for the Hoff? Because innocence such as this, I think any time the guy is kind of making fun of himself which basically is by, you know, being on the beach there right there in bay watch style. I think it`s a good thing.

WILLIAMS: You know, at this point, I throw my hands up as a publicist. It`s a violation to me. He needs to be arrested at this point because, you know, his foolery makes me want to strangle him. But ultimately, he looks like a new-age Liberace in the ad. Seriously, he does. But again, you know --

SCOTT: I would arrest him.

WILLIAMS: But again, you know, David Hasselhoff, you never know what to expect to?

HAMMER: How can you strangle new age Liberace? I mean, come on.

All right, let`s move to another TV superstar who is not afraid to make fun of himself. This is number five on our "Wackiest Celebrity Commercials" countdown. It`s the great William Shatner for Priceline.

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WILLIAM SHATNER, ACTOR: You want it? You got it. You want it? Baby, just bust a move. I wanted to chill from making the travel arrangements freaking me out.

HAMMER: Bill Shatner doing bust a move. I mean, that`s just classics to me. He has done so many ads for Priceline over the years, Dean. Why do you think they work so well? I mean, he`s just classic Shatner.

OBEIDALLAH: Because she is committing to this 100 percent. There is no tentativeness whatsoever. And you know what - you know the commercial, he knows what the product`s about. So, I think these are actually beyond - I think they`re great commercials. Very effective. I like it.

HAMMER: B. Scott, you want to bust a move with Bill Shatner?

SCOTT: I sure do. He`s like 007. Each time you see him, he is changing it up. He is wearing new outfits. I love everything about it.

HAMMER: You know what, I think the man is just awesome and in any mind can basically do no wrong. Well, Shatner and a lot were already established in Hollywood when they made their wacky ads. But there`s one ad campaign that actually turned its spokesperson in to a star.

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MUSTAFA: Look at your man. Now back to me. Now back at your man. Now back to me. Sadly, he isn`t me. But if he stop using lady-scented body wash and switched to old spice, he could smell like he`s me.

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HAMMER: This is an instant classic, right, the Old Spice guy? That`s Isaiah Mustafa and he practically became a household name because he did the commercials. You know, sometimes wacky can be a really, really good thing.

But how did Old Spice guy fare against the likes of one of Hollywood`s biggest stars, George Clooney? George tried to keep the wacky ad quiet. So, the question is, where did he end up on our wackiest list of our "Wackiest Celebrity Commercials"? The race for number one is getting hot.

This is SBT, SHOWBIZ TONIGHT on HLN.

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MUSTAFA: Look down. Back up. Where are you? You`re on a boat with a man your man could smell like. It`s an oyster with two tickets to that thing you love.

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HAMMER: Old school became cool again when this wacky commercial started airing and it is landing the number four spot on our SHOWBIZ Countdown tonight, "Wackiest Celebrity Commercials".

The Old Spice ads became instantly quotable. They also made Isaiah Mustafa one of the hottest commodities in Hollywood. Isaiah even has Oprah Winfrey swooning and she introduced him to Tyler Perry, who gave him a big movie role.

Celebrity publicist Kita Williams is back with me now.

And Kita, I`m sure you are an Old Spice guy fan. Were you surprised that something so goofy could actually turn someone like Isaiah in to this global sex symbol?

WILLIAMS: You know, I really wasn`t surprised that it turned him in to a global sex symbol. Honestly, I`m not an Old Spice fan in terms of the scent, but it definitely made me stop and look at the commercial when I saw nice, shirtless, chocolate studly man on a horse. I made me think like, wow, I would like one of those. If I have to buy Old Spice, I`ll do it, too.

HAMMER: Yes, I was going to say, I think you are talking about the guy, not so much the cologne. But it did get the cologne on the tips of everybody`s tongue and he happens to be a super nice guy, as well.

Well, the star of the next commercial could probably charm women in to buying anything, even something as unsexy as a coffee maker. You know, you put George Clooney in an ad and you have an instant hit. It`s number three on the countdown "Wackiest Celebrity Commercials", George Clooney`s Nespresso commercial.

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UNIDENTIFIED MALE: Dark, very intense, balance, unique.

UNIDENTIFIED FEMALE: Mysterious.

UNIDENTIFIED FEMALE: And intense body.

UNIDENTIFIED FEMALE: Delicate and smooth.

UNIDENTIFIED FEMALE: Strong character.

UNIDENTIFIED FEMALE: Right.

UNIDENTIFIED FEMALE: Yes.

UNIDENTIFIED FEMALE: Rich.

UNIDENTIFIED FEMALE: Rich.

UNIDENTIFIED FEMALE: Very rich.

UNIDENTIFIED FEMALE: Would say you`re not an American.

UNIDENTIFIED FEMALE: Deep and sensual.

UNIDENTIFIED FEMALE: Yes.

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HAMMER: All right. Kita, I mean, I think that is just genius marketing right there. You can sell anything with George Clooney, can`t you?

WILLIAMS: You can absolutely sell anything with George Clooney. Trust me. George Clooney could do a Depends commercial and I`m paying attention. The product is going to fly off the shelf. But in Nespresso commercial, it is brilliant for them to pay for his brand. You know, George Clooney is the sexiest man alive, still single and doing his thing.

HAMMER: Yes, yes. I don`t see him endorsing Depends any time soon. But hey, stranger things have happened in Hollywood.

Well, the excitement is now building as we heading in to the home stretch of the countdown, two very famous exes vying for the spot at number one spot of the "Wackiest Celebrity Commercials" countdown.

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ANISTON: Oh god. Oh! Oh. So much better. How are my little triplets doing? You must be so thirsty. Oh, my Lord.

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HAMMER: I love this commercial. Jen Aniston, turning your own tabloid a headline in to fodder for a wild and wacky ad for Smart Water. But could she possibly have outdone the ex Brad Pitt? His unique Chanel No. 5 commercial sparked so many spoofs.

We have Jen taking on Brad. Number one revealed next.

This is SBT, SHOWBIZ TONIGHT on HLN.

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ANISTON: Oh god. Let`s -- oh. Oh god! Oh. Oh. So much better.

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HAMMER: Oh, I love Jennifer Aniston. And I love she pokes fun at herself and the nonstop rumors of a baby bump sighting in this brilliant smart water ad. That`s why Jen and her triplets were a natural coming in at number two in our top ten countdowns of the "Wackiest Celebrity Commercials".

And now, we are up to number one in our countdown of the wackiest celebrity ads ever. And it`s actually the very same ad that inspired our countdown tonight in the first place. Because when we saw it, quite frankly, we had to ask ourselves two questions. One, what the heck was that? And two, in the history of advertising, going all the way back to cave drawings, has there even been an ad that featured as biggest star that was as big a head scratcher as this one?

Despite the competition of the other great ads in the countdown, the answer is simply no. And now, our pick number one wackiest celebrity commercial ever. It`s Brad Pitt for Chanel No. 5.

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BRAD PITT, ACTOR: It`s not a journey. Every journey ends but we go on. The world turns and we turn with it. Plans disappear. Dreams take over. But wherever I go, there you are. My luck, my fate, my fortune, Chanel No. 5.

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HAMMER: Yes. And exactly where is he looking? You know, we love Brad Pitt. But really, do we have any other choice for number one?

Back too, Advice columnist and multimedia Maven B. Scott.

B., please do tell me the first thing that went through your mind when you first saw Brad in this ad.

SCOTT: Over the years me and Brad had developed a close imaginary relationship and it`s clear this ad represents -- we hit a rough patch. I felt so awkward. I`m like what`s going on? It`s like a twilight zone. I don`t know when`s going to happen next. Should I even be watching? It was so strange.

HAMMER: So strange, but of course, we can`t stop talking about it. And the second we saw the ad, we knew, hey, this was going to wind up as a "Saturday Night Live" spoof and we got our wish. Watch this.

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UNIDENTIFIED MALE: Plans disappear and plans take over and then dreams wake up and smile at reality. I`m sorry. Is there really no script? Because I`ve been talking to myself for like two hours straight and I`m starting to sound insane. Do I look super homeless? That`s what you want? Welcome home.

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HAMMER: Super almost, all right. So you know, the funny thing is for Brad, he is laughing all the way to the bank. He got $7 million reportedly to do this thing. It has got made fun of an awful lot. But look, we are still here talking about it, Dean Obeidallah. Do you think it was worth it for Brad?

OBEIDALLAH: I think so. I think people are talking about it. It`s funny. It looks like out take from his movie, "Tree of Life." I have no idea what is going on. I know nothing about women, clearly of this is working, but he got $7 million bucks. Let them laugh about it. It`s great for him.

HAMMER: It`s great for him. It is perfect that he did it. And I think maybe some very smart person knew exactly what was going on and why they were doing this. And when I sat down with Brad I asked him about this commercial and said, are you cool with the fun people have having with it? He simply said, "Fair play."

Dean Obeidallah, B. Scott, Kita Williams, thank you all. It has been a blast counting down the wackiest ads with you all. And thank you for watching.

I`m A.J. Hammer in New York. You can watch SHOWBIZ TONIGHT, Monday through Thursday 11:00 p.m. Eastern and Pacific.

HLN continues right now.

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