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Indiana Burger King to Close, Lose Loyal Customer
Aired April 24, 2003 - 15:54 ET
THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.
THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.
MILES O'BRIEN, ANCHOR: For some people, variety is the spice of life. When you have a burger your way almost every day, why change? It's the story of the burger king that will make you say what the...?
Reporter Vicky Duncan with CNN affiliate WRTV has the story from Muncie, Indiana.
(BEGIN VIDEOTAPE)
VICKY DUNCAN, WRTV CORRESPONDENT: This Muncie Burger King's been here 35 years.
UNIDENTIFIED FEMALE: Tom Ray's here.
DUNCAN: It's safe to say this is Tom Ray's favorite lunch spot.
UNIDENTIFIED MALE: He's done been about the most consistent customer you can imagine.
DUNCAN: Consistent is an understatement. Mr. Ray doesn't have to even order.
TOM RAY, BURGER KING CUSTOMER: Oh, no, I never order.
DUNCAN: Because everyone knows he always gets the same thing.
UNIDENTIFIED MALE: Cheeseburger, ketchup and mustard, apple pie, a handful of French fries and a coffee.
UNIDENTIFIED FEMALE: We just like to get it ready for him by the time he gets in here so he can go ahead and go set down.
RAY: That's service. Why would I want to go other places?
DUNCAN: And he hasn't. Mr. Ray's had lunch here Monday through Friday for the last 27 years.
RAY: But I figure it must be something close to 7,000 identical meals. There are a lot of people in this world who like variety. And I'm not one of them.
DUNCAN: Mr. Ray's routine is about to change. No more burgers or fries will be served here after Friday. The restaurant is closing.
UNIDENTIFIED MALE: It has been a very good restaurant.
DUNCAN: But the owners say it's time for change.
RAY: Unfortunately, about the only thing in this world that's for sure is change.
DUNCAN: And change is what Mr. Ray will do. Come lunch time on Monday.
RAY: A different way of life. But, I'll survive.
DUNCAN: In Muncie, Indiana, Vicky Duncan for CNN.
(END VIDEOTAPE)
O'BRIEN: All right. Having it his way. Not exactly health food. Burgers, fries and then a smoke.
TO ORDER A VIDEO OF THIS TRANSCRIPT, PLEASE CALL 800-CNN-NEWS OR USE OUR SECURE ONLINE ORDER FORM LOCATED AT www.fdch.com
Aired April 24, 2003 - 15:54 ET
THIS IS A RUSH TRANSCRIPT. THIS COPY MAY NOT BE IN ITS FINAL FORM AND MAY BE UPDATED.
MILES O'BRIEN, ANCHOR: For some people, variety is the spice of life. When you have a burger your way almost every day, why change? It's the story of the burger king that will make you say what the...?
Reporter Vicky Duncan with CNN affiliate WRTV has the story from Muncie, Indiana.
(BEGIN VIDEOTAPE)
VICKY DUNCAN, WRTV CORRESPONDENT: This Muncie Burger King's been here 35 years.
UNIDENTIFIED FEMALE: Tom Ray's here.
DUNCAN: It's safe to say this is Tom Ray's favorite lunch spot.
UNIDENTIFIED MALE: He's done been about the most consistent customer you can imagine.
DUNCAN: Consistent is an understatement. Mr. Ray doesn't have to even order.
TOM RAY, BURGER KING CUSTOMER: Oh, no, I never order.
DUNCAN: Because everyone knows he always gets the same thing.
UNIDENTIFIED MALE: Cheeseburger, ketchup and mustard, apple pie, a handful of French fries and a coffee.
UNIDENTIFIED FEMALE: We just like to get it ready for him by the time he gets in here so he can go ahead and go set down.
RAY: That's service. Why would I want to go other places?
DUNCAN: And he hasn't. Mr. Ray's had lunch here Monday through Friday for the last 27 years.
RAY: But I figure it must be something close to 7,000 identical meals. There are a lot of people in this world who like variety. And I'm not one of them.
DUNCAN: Mr. Ray's routine is about to change. No more burgers or fries will be served here after Friday. The restaurant is closing.
UNIDENTIFIED MALE: It has been a very good restaurant.
DUNCAN: But the owners say it's time for change.
RAY: Unfortunately, about the only thing in this world that's for sure is change.
DUNCAN: And change is what Mr. Ray will do. Come lunch time on Monday.
RAY: A different way of life. But, I'll survive.
DUNCAN: In Muncie, Indiana, Vicky Duncan for CNN.
(END VIDEOTAPE)
O'BRIEN: All right. Having it his way. Not exactly health food. Burgers, fries and then a smoke.
TO ORDER A VIDEO OF THIS TRANSCRIPT, PLEASE CALL 800-CNN-NEWS OR USE OUR SECURE ONLINE ORDER FORM LOCATED AT www.fdch.com
